"Overcoming Fear: How to Confidently Raise Your Photography Pricing and Invest in a Mentor for Growth"
Let's talk about Fears In Raising Prices first.
It's's natural to feel apprehensive about making significant changes in your business, especially when it comes to raising prices and seeking mentorship. Let's face it....the majority of people who need help with raising their prices, need help because they aren't making money. Because they aren't making money, they also have no money to spend. It's a vicious cycle that will never end unless you win the lottery. You have to TRUST in the right person to help you and you have to BELIEVE that you can do it. And you can!
These steps, however, are crucial for growth and sustainability. Here are some words of encouragement and perspective to help you navigate these changes:
Why Should You Raise Your Prices?
Because You Value Your Art and So Do Others: Your photography is not just a service; it's an art form that captures invaluable moments and memories. It's important to price your work in a way that reflects its value, your skill, experience, and the time you invest.
Quality Over Quantity: By raising your prices, you can actually work with fewer clients and make MORE money.
Sustainability, Bill Paying and SAVINGS: A sustainable business model is essential for long-term success. Adequately pricing your services ensures you can cover your expenses, invest in equipment, and save for the future, reducing financial stress.
Market Perception: This is SO SO true. Higher prices often correlate with perceived value. Clients tend to believe that a higher-priced service equates to higher quality, which can attract a more desirable clientele. Many photographers are stuck in the MIDDLE SECTION. They are not attracting clients because they aren't priced cheap enough (for people who want free) but they also are not expensive for people who will pay more. They are stuck in the middle which leads to no clients, because their pricing is cheap enough that people don't think it's valuable.
You Deserve It: If you've been improving your craft, investing in your equipment, and consistently delivering great work, it's only fair that your prices reflect that growth. You deserve to be compensated for your professional development. You owe it to yourself and to your family to make your business into a profitable venture so that you don't have to worry about every nickel and dime.
Let me tell you this....Too many photographers wait until there is a crisis to get help. They are suffering a job loss, going through a divorce, have a huge looming expense over their heads...DO NOT wait until you are in crisis mode to get help . Don't let Fear Stop You.
Don't let money stop you. I can help you make that all back with your first session.
NOW Let's Talk About Mentoring To Get Help.
FIND SOMEONE YOU TRUST to really help you. That person should also have an excellent track record of helping others. Evaluate them based on their expertise, communication style, and willingness to invest time THEIR time in helping YOU.
Growth Through Guidance: Every great artist was once a student. Seeking mentorship is a sign of strength and a commitment to your craft. A great mentor can provide invaluable insights that come from years of experience, helping you avoid common pitfalls and accelerate your growth. "Find someone you TRUST who has a great track record in helping others be successful."
Personalized Feedback: While online tutorials and courses are helpful, personalized feedback from a mentor can be transformative. A mentor can provide tailored advice that addresses your unique challenges and goals. When you invest with me, I invest In YOU. I will help you every step of the way. I don't just throw classes at you. I actually get to know your business and do everything I can to help you be successful. We chat before and after every class.
Confidence Building: A mentor can be a great source of encouragement. Their belief in your potential can boost your confidence, helping you overcome fears and self-doubt.
Investment in Your Future: Seeking mentorship is an investment in your future success. The knowledge and skills you gain can be the foundation for taking your business to new heights.
Remember, stepping out of your comfort zone is where growth happens. It's okay to feel scared about raising your prices or seeking mentorship, but don't let fear hold you back from reaching your full potential. Every successful photographer was once where you are now, and they made the leap. You are capable, your work has value, and you deserve to see your business thrive. Trust in your skills, take the leap, and watch as new doors open for you and your photography business.
Let me know how I can help you. The first step is to message me on my personal fb page and tell me how much your current average is per senior. I will then take a look at your work and your location and will give you advice on where to start.
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